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You have a site with good unique content. The next step now is getting every webpage indexed in the various search engines like Google, Yahoo, Bing and many others.
If your web pages are not listed and indexed in these search engines, people would never come to know about the existence of your site. That can happen because when somebody enters a word into the search engine like Google, it searches the many million web pages already indexed in it and then pops it up for the searcher. Since the results thrown up by these search engines are ranked, it is imperative that your website enjoys a high page rank for it to show up on the first couple of pages.
So how do you go about getting your web pages indexed quickly? Let us look at some techniques as under.
1. Do not make the error of submitting directly to the search engines as it can take a long time for their spiders to crawl them.
2. You can use the link building method to ensure that all your web pages are listed and indexed through strategically placed links in a few sites enjoying great popularity and high page ranks. This works particularly well with small sites having less than 20 pages.
3. If your website is larger and runs into some hundred pages, then you will have to deep link and this involves the redirection from links on the popular sites to some other pages of your site besides the main page. This kind of deep linking has been found to be very effective and provides quicker indexing of your web pages.
4. Make your website static with a .php extension as they get indexed far more quickly as compared to dynamic pages which cannot be crawled as quickly due to the URLs having other parameters making it cumbersome for the search engine. |
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Back links refer to the links that redirect to your site and they can be placed on blogs, forums and other sites willing to accommodate your link. Greater the number of such back links, stronger the possibility of attracting more traffic to your site.
Good quality back links can play a very crucial role in the search engine optimization process. Without them, you will find it difficult to draw traffic to your site on a regular basis.
Search engines rate websites in a number of ways. One of them are the number of back links that a particular website has at its command and invariably those with greater number of back links get accorded a much higher ranking.
Back links are your silent advertisers who inform visitors to the internet about your presence in the internet space. When a particular visitor clicks on a back link which is directed to your site, he gets to know about your site.
The next step is to find out how to get these back links. One proven method is through link trading or link building. In this, you agree to place somebody’s link on your site in exchange of him placing your back link on his site. You only need to ensure that you enter into this exchange only with sites that enjoy a page rank that is either equal or much higher than yours to get the full benefit of such an arrangement. |
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